NASHVILLE, Tenn. & MELBOURNE, Australia – 02.12.2025 – The music and technology industries are on the brink of a transformation, and MONARRCH is leading the charge. Founded in 2024 by industry visionaries Finbar O’Hanlon, Ken Gay, Dheeren Vélu, and John Pisciotta, MONARRCH is redefining how IP owners, AI companies, and Governments interact in an era of generative artificial intelligence. With offices in Nashville, Tennessee, and Melbourne, Australia, MONARRCH is the first company to empower creators by ensuring they are appropriately compensated when AI generates content using their work.
A New Era for Artists and Rights Holders
MONARRCH has pioneered a breakthrough technology called the Stylometric. This patented system creates a unique fingerprint for an artist’s entire body of work, allowing AI companies to grant usage rights and generate real-time royalties. This innovation finally bridges the gap between artists, AI companies, and regulators, offering a seamless solution to what has long been a legal and ethical minefield.
For years, NCAA athletes were never compensated for their NIL. Monarrch extends this kind of monetization to all types of IP Owners.
Previously, licensing derivative works could take weeks, months, or even years—if it happened at all. MONARRCH’s proprietary technology compiles an artist’s audio recordings, interviews, videos, images, and manuscripts into a Stylometric, enabling instantaneous, legally compliant monetization. Whether AI generates a song in the style of Taylor Swift, a Metallica cover with Miley Cyrus’s tone, or an entirely new track inspired by an artist’s body of work, MONARRCH ensures that creators remain in control.
Innovation at the Intersection of AI and Intellectual Property
As generative AI models continue to disrupt the entertainment industry, MONARRCH is not just responding to the shift but shaping the future. The company works directly with:
Rights Holders – Ensuring they are adequately compensated for their work through AI-driven royalty management.
Generative AI Companies – Establishing compliance frameworks to align with intellectual property laws.
Governments & Legislators – Partnering to craft legislation that protects artists and creators in the age of AI.
“It’s the first AI royalty system that allows creators to approve and administer licensing in milliseconds,” says Finbar O’Hanlon, MONARRCH Co-Founder and technology pioneer. “I’ve worked with financial institutions and media companies worldwide, and MONARRCH is the first company truly positioned to empower artists while ensuring they receive the compensation they deserve.”
“It’s about putting the power back in the hands of the artist, The ELVIS Act, Tennessee’s first law that protects musicians’ voices from unauthorized impersonation by AI, and The NO FAKES Act, which gives every American a first-ever federal property right to their style and likeness,” adds John Pisciotta, MONARRCH Co-Founder, and COO. “For the first time, musicians can determine whether AI uses their works, decide the terms, and receive instant Gen AI royalties—just like a credit card transaction.”
Ken Gay, co-founder of MONARRCH and music industry veteran, highlights the importance of this shift: “For over 30 years, I’ve helped artists create unforgettable performances. MONARRCH ensures those same artists aren’t left behind in the AI revolution. Monarrch provides an ethical, responsible, and transparent framework, creating a “transactable event” and eliminating liability for all stakeholders.”
A Leadership Team Built for Innovation
MONARRCH’s leadership team brings together a powerhouse of expertise across music, technology, and business innovation:
Finbar O’Hanlon – An internationally recognized innovator, inventor of 19 patents, and global leader in AI and media transformation.
Ken Gay – A live entertainment and visual design expert with over three decades of experience in major global events.
Dheeren Vélu – A generative AI and Web3 expert who chairs the AI Industry Board at RMIT and leads MONARRCH’s cutting-edge AI development.
John Pisciotta – A music industry entrepreneur with a background in music product development, synchronization, e-commerce, and technology.
Together, they have developed a game-changing approach to rights management in the AI era. Monarch’s invited members include some of the most important artists and largest publishing companies, and for the first time, they can track 72 elements of an artist’s body of work.
The Future of AI Rights Management Starts Now
The generative AI revolution is here, and MONARRCH ensures that creators thrive in this new landscape. MONARRCH sets the standard for AI-powered rights management and royalty compliance by integrating patented technology, legal advocacy, and industry partnerships.
For more information on MONARRCH and to request an exclusive invitation code for an upcoming intake, visit www.monarrch.com, email [email protected], or call +1-615-400-0809.
ABOUT MONARRCH
MONARRCH, Inc., is a technology company based in Nashville, Tennessee, and Melbourne, Australia. It specializes in AI-driven rights management solutions. Founded in 2024, MONARRCH collaborates with artists, AI companies, and governments to ensure intellectual property protection and fair compensation in the era of generative AI.
PROVIDED COURTESY OF 2911 MEDIA FOR TENN TEXAS MEDIA
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